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Apr 16, 2017

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wants to relieve the frustrations of shopping by getting human-centric and taking a start-up mentality to introduce new technologies. The fashion industry is ripe for disruption, the way taxis were, said Gap Brands Gil Krakowsky, vice president of global strategy, business development and consumer insights. We have not served customers well, Krakowsky said. We have made it extremely hard for regular customers to understand when they are looking at a garment on a web site or on a shelf whether its going to fit them and going to look great. Its a pain point. Its superfrustrating to be shopping online or pre-shopping and not having the sense of how something is going to fit. Krakowsky highlighted several Gap initiatives, among them, a dressing room app using augmented reality and Google technology to enable shoppers to select an avatar on their mobile, based on their measurements and see an outfit on the avatar to examine the fit from all sides and angles. Gap began testing it in January. Using the dressing room app and viewing a dress on the avatar, You can see how it hits your butt, how tight it is on the thighs, how long it is, whether it hits below the knee, above the knee, said Krakowsky. It allows you to understand all aspects of how a garment will fit. Initially, Gap experimented using in-store body scanning to create a more precise avatar of a body type. We did it in a concept store used by our employees, but they didnt really like getting naked and having their bodies scanned.

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Calbee products sold in Japan displayed on its website Both firms are said to be suspending sales or discontinuing several crisp brands after Japan suffered its worst potato harvest in at least 34 years. Typhoons and floods in Hokkaido, its main potato-growing region, last year caused a shortage of the vegetable. Calbee looked to cover the shortfall by increasing US potato imports, but that proved insufficient to meet demand. According to local media reports, including The Japan Times and The Manichi , Calbee and Koike-Ya are halting shipments this contact form of 49 potato crisp products. Image copyright Calbee Calbee, which owns more than half of Japan's snack food market, saw shares fell by more than 1% to a two-month low on Tuesday. Koike-ya, which is Japan's second-largest snack maker, saw shares tumble by 3.5% on Tuesday. Both companies declined to comment whether there would be an impact on their upcoming earnings. Image copyright Getty Images Image caption Japan's northernmost island of Hokkaido produces 80% of the country's potatoes Retail potato prices have been rising nearly 20% every month since last October, according to Japan's Ministry of Internal Affairs and Communications. The higher prices are being felt in Tokyo, where 1kg of potatoes now costs 402 yen (2.95; $3.60), compared with 336 yen in the same month a year ago, Reuters news agency said. The agriculture ministry has been keeping records of harvests since 1983.

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